José Graziano da Silva - Director-General of Food and Agriculture Organization - and Ilse Aigner - the German Minister of Food, Agriculture and Consumer Protection - have pointed out the importance of a significant increase in responsible investments in agriculture. Thus the issue of eradicating hunger and feeding a growing world population can be addressed. They further explained that investments in regions with severe rural poverty and hunger are still too low. Efforts should be concentrated on farmers because they play a key role in the rural environment.