As the government and consumers adapt to troubled financial conditions, there is growing support for financial products and institutions in Tunisia that correspond to principles of traditional Islamic law. Tunisia’s government has even discussed plans to issue a sukuk, to raise $700 million this year. Proponents of Islamic finance say the industry is still underdeveloped in North Africa. There is significant potential for growth in the region, however, particularly in Tunisia. In June, Thomson Reuters released a report on the Islamic finance industry in the country called ”Cautiously Optimistic Tunisia.” The reports findings highlight the prospects as well as the challenges of Islamic finance in Tunisia.