The general view of the fact that "returns are usually sacrificed in the name of doing good" is in process of being changed by a report titled Impact Investing in Emerging Markets, by the consultancy Responsible Research.
The report enlightened the fact that this return is comparable with, if not better than, expectations on emerging market indexes globally.
WillowTree Impact Investors, a private equity company that recently launched in Dubai, tries to take advantage of the situation by beliving that it is the first private equity company in Dubai that invests in a socially responsible manner.