Fifa bought into the vision of new markets, notwithstanding the oppressive heat of the summer, big vision of small sized Qatar and the perceived instability of the region.
The World Cup should be seen as a new beginning for (economically established) Muslim countries.
A number of stadiums need to be built, infrastructure to connect, and accommodations to house participants, hence, an ideal situation for financing via 'FIFA World Cup sukuk' programme series.
The initial cost estimates of the public works is estimated to be nearly US$50 billion (RM157.15 billion).
Malaysian Islamic banks should look into merits of naming rights for the stadium, and it should be viewed as an investment.